Article Submission Techniques That Will Bring You Success
Article promotion is a cost effective way to get the word out about your business. By writing a short piece and including your business name and contact information, you can have information about your company in the papers and on the internet, which will expand your client and customer bases.
Research and understand what your colleagues in article syndication are doing. Seeing what else is out there in the world of article advertising will help you improve your own content. See what successful writers are doing that you aren’t and try to incorporate it into your work. There is always something new to learn.
Use anchor text links to related content that you have posted previously. If you are writing about dog sitting and you can work in something related to the article you wrote a few months ago about dog grooming, do it! Search engines love inbound links so including these links will help your rankings. Be careful to not overdo it though.
Avoid proof reading and spell checking while you are in the process of writing. If you are starting and stopping every 3 minutes to check it over, you are never going to get anything done. Just sit down and write. When you are done, then you start the process of editing and correcting issues.
If you have written a number of articles on a particular topic, consider putting them together into an ebook. You can use that as a bonus to get readers signed up for your email list, or as a bonus offer if you are doing some affiliate work as well.
Learn one article syndication submission site before starting to use another. Give yourself a few weeks to learn the ins and outs of one site before you start to focus on learning the tricks of a new one. Trying to learn 5 or 6 different sites at once is a recipe for failure.
Use social media to promote your articles and sites. Consider including a link to your facebook, twitter or other networking site into your author box. You can push out content to readers who have chosen to follow you which will give you an automatic jump on getting eyes onto your new content.
Use odd numbers in your title. People are attracted to something unique, so if you plan on writing a list, make sure the number you have is a little off. Readers are more likely to be attracted to “76 Ways to Cook Fish” than “50 Ways to Cook Fish”. Customers love oddities.
In article advertising one of your main goals is to write articles that attract and hold the attention of your audience. You can achieve those objectives by keeping a lighthearted tone in your writing. Write when you feel good, perhaps at the best time of day for you. This will result in writing that has a positive mood and is enjoyable to read.
Here is a great tip for article advertising! Use an RSS feed to get your articles out to more readers. An RSS feed can syndicate your articles to everyone that is interested. Add the RSS icon to your site and remind readers in your emails that they should subscribe to it, so that they won’t miss any of your upcoming articles.
Use cross-linking in your articles. In each of your articles, link to other articles you have published. Try to do guest posts on other people’s blogs. If you write about useful, value-added information that appeals to their readers, they probably won’t mind if you add links to your other articles.
Make up an ebook with your best articles. Ebooks are hot, and people feel they are getting a deal when thy buy them. Pack your ebook with existing articles and add in some new content. Make sure your brand is clearly displayed on the ebook so that people will notice it as the ebook gets passed around.
Learn how to create titles that grab readers’ attention. When people search online, they get a list of web site pages, showing article titles. If this is all they see, your title needs to grab attention, broadcast benefits, and spark intrigue. Use engaging words that can push your readers’ emotional buttons.
Always try to give your readers new information on your topic. When you have been writing about your niche for a long time it becomes very difficult not to repeat the same information. Try keeping abreast of current events and developments in your topic area and turn those into articles.
Start gathering your article ideas by seeing what others are doing. Do a search at eZine articles or other popular content websites. Check the number of views the articles are getting to figure out what types of information readers want. Look for the most popular, most viewed or most published information if it’s available.
Don’t use the body of the article to sell yourself. This is where the meat of your article belongs. This is where you answer the question or promise posed in the title of your article. Make sure to put valuable information in your articles. Writing your articles this way will automatically sell you with no other effort.
Put effort into doing your resource box right. View the resource boxes of popular and prolific writers to get ideas. Come up with a free offer that you can give to your readers that is available if they visit your site or blog. Keep your text short and sweet and make your author resource box worthy of clicks.
Use your articles to create a blog. Add all of your articles to a free blog site such as WordPress or Blogger. This allows you to get more mileage out of your articles, and even though people talk all about Google penalizing your for duplicate content, most people don’t understand that this mostly means duplicate content that resides on the same domain.
Following the advice in the article will help you to promote your company using article promotion, which can be presented both online and in print outlets. It is a simple, efficient way to spread the word about what your business offers and it brings in a wide variety of potential customers and clients.